FOR IMMEDIATE RELEASE
April 18, 2007

 

Joel Huenink
President, Creative Director
4D Rulers Software, Inc.

joel@4drulers.com
www.4drulers.com
Phone: 402.239.2493

 

4D RULERS ANNOUNCES INITIAL ADVERTISTING OPPORTUNITIES

-- Limited Time Offers on Advertisement in Gore Ultimate Soldier --

 

BEATRICE, Neb. — 4D Rulers has been working on a re-release of Gore - Ultimate Soldier that will be released for free to the public for download. It will be the full commercial version that shipped in 2002 with many enhancements. Gore is known for it's frantic multi player action with colorful character classes, stamina system, breakable armor, and intense game play dynamics. Gore scored an 8 review from IGN and after five years has more servers running than ever and a hard core fan base that just seems to keep growing.

In 2001 Goretest and Goretest 2 both were downloaded millions of times, proving there is a high demand for free software.

4D Rulers will be releasing the full game with many improvements for free this summer or early fall. Commercial advertisements are now being sold for the game, starting out at $99.00 a year for a small advertisement, such as a paper flyer on a telephone pole, trash in an alley, wall poster, or realistic advertisement placed in the game as it would be seen in the real world. Ads will not be obstructive or change the game, but be part of the environment realistically integrated.

  • $199 and up will afford advertisers a 3D model of their product in the game and it will be in at least 5 level locations. Examples are a video game in the box on a desk, a beverage container laying about in the game world, a bag of chips, or any other kind of product. Each product integration will have to be bid on based on complexity of the project. 4D Rulers will replicate any kind of product in the game world and place it realistically in the virtual environments.

  • $499 will get a full sized billboard in the game. These are to be placed in key locations where the important game items are located, and in high traffic areas where players pass by many times per level. Multiple billboards purchased by an advertiser will receive discounts.


For a really serious impact, advertisers can purchase animated billboards which light up, as well as television ads on tv's or radios in the game with custom audio sequences, a bus sign or train car sign, and more. Each product is integrated carefully into the Gore universe to have maximum impact in a realistic and creative manner. Prices vary depending on product and integration method.

For a reasonable offer a character in Gore - Ultimate Soldier, Brutus the Bartender will drink a real world beverage brand instead of "Corpse Light" a fictitious beverage the stock game shipped with which he drinks out of constantly in the game when he is selected as a character.

For the serious advertiser, a complete virtual representation of a product will be integrated into the game, such as a matching store front of a business which could include logos on the store front, merchandise, signs on the walls in the store, and other desirable objects of interest. 4D Rulers will create new level mostly centered around your product, such as a beverage company having a representation of their corporate office or factory created and integrated into the game as a playable level. Players can't miss an entire level named after your product.

Prices and integration dates are to be subject to change based on demand. The game is currently planned to be made available for download no later than September 2007.

Changes or updates to ads are subject to approval and have additional fees. There will be no artwork fees if the customer provides the artwork, however artwork fees will apply in the event an advertiser wishes to have any artwork done by 4D Rulers.

In game advertisement is becoming very popular and very important, with studies showing many consumers watching less television in favor of spending a more hours on the internet playing video games, and using digital video recorders to record their favorite television shows and skip advertisements entirely.

Advertisements can be added post launch using 4D Rulers Automated Update product, however ads that ship before the initial re-release of Gore Ultimate Soldier will get maximum exposure and as the product becomes more popular ad prices will naturally rise and the best spots will be taken first. Advertisers who act now will secure prime advertising real estate in the virtual world before there is nothing left but back alleys and closet ads.

All prices are estimates and may vary based on the product and individual details.

Joel Huenink can be contacted for more information at joel@4drulers.com

About 4D Rulers:

4D Rulers is located in Beatrice, Nebraska, USA. Joel Huenink serves as President and Creative Director. Joel's father Richard Huenink started Huenink Signs in 1972 and Joel grew up in the sign and advertising industry and later on went to operating the local sign company designing logos, creating advertising specialties and selling signs and advertising until 1996 when he founded 4D Rulers. In regard to this opportunity Joel had the following to say to all potential advertisers:

"I'm very happy to announce this opportunity. I had this idea in 1998 but the industry wasn't ready for advertising in games but now is a perfect time as it has proven to be a lucrative business model and it provides much better penetration into the minds of the audience because they will be playing the game daily, and through repetition the subconscious mind learns. With our static ads, players will be shouting over team speak "I need backup, I'm over by the McHamburger store" there is no doubt advertisers products will enter the minds of the users, and then the user will be forced to learn where that is in the level so they can assist team members, so they will seek out your advertisement. By repetition of playing the game every day, and seeing the same ads every time they run around the Gore universe, they are bound to know advertisers products by name and logo, and that is what generates sales for advertisers. Selling advertisements is natural for me, I grew up in the sign industry and I know good product integration. Our customers can't get a better deal anywhere, and I'm looking forward to your call and doing business together."

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